From Cord Cutters to Device Cutters: TV Tech is Changing the Face of Streaming Advertising

The release of Handmaid’s Tale Season 4 this week reminded me that streaming content is truly a living, breathing entity.  My social feeds buzzed with the news of the release—some of this buzz was simply around where/how to watch. Watching a TV show has become a maze that consumers sometimes struggle to navigate.  The complexity […]

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