Media Works LTD, is a highly respected, fast paced, energetic integrated media agency located in Baltimore, MD. Our agency thrives off collaboration, communication, and culture. We are dedicated to giving back to our community through Acts of Kindness, building a connected team with social gatherings, and promoting development and growth through educational training and personal enrichment. 

Media Works believes that diversity of skill and background contributes to a strong culture. The agency prides itself on a transparency with clients and its own employees. To protect and enrich culture, Media Works develops employee events and functions of all types, from impromptu agency luncheons to cooking contests or team outings. The agency maintains a commitment to community service, offering several opportunities for employees to get involved, and reserves one work day for community service.

Below are SOME of the unique roles we offer. Please send your resume to careers@medialtd.com to see if we are hiring!

MEDIA COORDINATOR (HYBRID)

Ideal candidates are college graduates with 1-2 years internship experience preferred but would consider the right candidate with communications course work and internships.

Position Summary:

This is an entry level role that offers the opportunity to work across a variety of accounts in a supporting role. This position teaches media foundations across a variety of platforms.

Position Requirements/Responsibilities:

• Work with creative advertising agencies and media vendors to traffic ad copy.
• Assist media buyers and supervisors with analysis and research.
• Digital campaign pacing across all platforms.
• Traffic out digital creative assets and set up ROI tracking for digital campaigns.
• Tracking network TV air times.
• Managing print ad copy and communicating with publications to receive proof of run.
• Recording data into media software for post buy analysis.
• General administrative duties.

Skills:

• Microsoft Office (Excel)
• Attention to detail
• Strong math skills
• Ability to manage your time wisely
• Ability to communicate both written and verbally within all levels of an organization

DIGITAL MEDIA SPECIALIST (REMOTE/HYBRID)

 Ideal Candidates are motivated Media Specialist with 2-5 years’ experience in media buying, planning, and strategy. Client Facing experience a plus.

Position Summary:

The Media Specialist position at Media Works offers a unique opportunity to plan and buy media while learning valuable experience in Account Management. This role is responsible for the strategy research, planning, negotiation, purchase, and placement of all media for existing clients and new business. The position straddles traditional and digital/social planning and buying capabilities. In our highly collaborative environment, this role is also responsible for training and advising media coordinators and working with client teams.

Position Requirements/Responsibilities:

• Act as liaison between media vendors, the client, and the agency.
• Meet with traditional and digital media representatives to request and analyze proposals and packages.
• Keep a strong pulse on new and emerging media changes and provide fresh ideas to grow client business.
• Gather, organize, and present competitive industry research and prepare market analysis.
• Work with Account Managers and Senior Buyers to determine the best use of multi-platform media mix including traditional, digital, and social outlets to best meet client goals and objectives.
• Participate in client meetings for media plan presentation and strategizing sessions.
• Maintain positive relationships with our clients.
• Basic knowledge and understanding of TV, Print, Radio, OTT, Digital, and Social Media (Facebook, Instagram, Pinterest, Twitter, TikTok, LinkedIn).
• Strategically build audiences in social platforms.
• Understand rating estimates (TV & Radio) as well as digital performance metrics/ KPI measurements.
• Avails media and negotiates best rates, CPM’s, CPP’s, special time parameters, value-added sponsorships, and promotions, bonus impressions, e-newsletters, etc.
• Build Radio and TV schedules, compile digital media into digital planning document
• Create insertion orders and book media.
• Media execution project management, including asset tracking/trafficking, process control/adherence, and QC monitoring.
• Process changes on media buys and confirmation paperwork.
• Analyze post buys and work with stations to make up under delivery weight or impressions
• Pace digital media.
• Work collaboratively with team members to develop monthly performance reports, make ongoing performance optimization, strategy improvement, and best practice recommendations.
• Resolve billing discrepancies.
• Support a learning culture by training media coordinators and interns at the agency.
• Interest, passion and excitement for the media industry, that fosters new ideas and media strategy.

Skills:

• Microsoft Word, Excel, and Power Point
• Proficient with reporting and analytics tools
• Public speaking and presentation experience
• Attention to detail
• Ability to multi-task/time management skills
• Ability to communicate both written and verbal with all levels in an organization

PAID SEARCH SPECIALIST (REMOTE/HYBRID)

An ideal candidate is a motivated Paid Search Specialist with 2-5 years’ experience.

Position Summary: 

This position will work collaboratively with out digital team and lead the challenge to increase site visibility, click through rates, and conversion rates for Media Works client. The position is data driven and is responsible for producing strategic recommendations and optimizations to the client.

 Position Requirements/Responsibilities:

• Manage and implements SEM plans and pacing.
• Develop and implement strategy for paid Search, Display, and Video campaigns based on client goals.
• Perform weekly diagnostic to ensure data is complete and accurate.
• Nurture professional development of SEM coordinator.
• Manage 3rd party vendor/platform relationships (RFP, Rep Meetings, Negotiation) pertaining to Google and Bing product offerings and tracking tools and technology.
• Assist Datorama Manager with report building for SEM portions of campaigns.
• Develop insights and optimizations for reports and campaigns for paid Google and Bing campaigns and share with Account Manager.
• Work with Media Works Tech to implement tagging strategy and ongoing QA.
• Manage QA process post launch and throughout campaign.
• Work with SEM Digital Coordinator to contributed SEM portions for digital planning sheet and flowcharts.
• Review and approve all campaign process documents developed by SEM Digital Coordinator.
• Manage and train SEM Digital Coordinator across all deadlines and processes.
• Remain connected to Google to keep clients aware of Google product developments and trends.
• Oversee necessary ad copy writing as requested by clients.

 Skills:

• Certifications: Google Ads, Google Analytics
• Proficient with reporting and analytics tools
• Datorama experience a plus
• Public speaking and presentation experience
• Attention to detail
• Ability to multi-task/time management skills
• Ability to communicate both written and verbal with all levels in an organization

BILLING COORDINATOR (HYBRID)

We are looking for a Billing Coordinator to manage billing reconciliation and work with agency account teams.

 Position Requirements/Responsibilities

• Review billing procedures and processes on accounts
• Annual reconciliation of total client accounts
• Working with billing coordinator to meet deadlines of reconciliation and ensure all invoices are in house
• Communicate openly with account teams on status of invoice packets
• Communicate with client account payable partners, and media financial teams to discuss discrepancies

Experience, Education and Skills:

• Ability to prioritize and handle multiple tasks in a fast-paced work environment
• Experience with Microsoft Office Tools with proficiency in Microsoft Excel
• Excellent written and verbal communication skills
• Ability to work independently and on a team
• Strong attention to detail and simple math skills
• Associates degree preferred

Employees are offered a competitive benefits package including a fully paid health insurance premium, 401(k), PTO, 14 Paid Holidays and More!

Media Works is an Equal Opportunity Employer. Qualified applicants, please send resume and cover letter to careers@medialtd.com